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Course Curriculum Details

Become a Professional Full Stack AI Marketer

A comprehensive 4-Month training program designed to take you from absolute foundations to agency-ready execution competency.

  • Duration: 4 Months (2 Months Classroom + 2 Months Internship)
  • Certification: Professional Course Diploma & Agency Internship Experience Certificate
  • Training Modes: Physical Offline (Malappuram HQ) & Live Online Hybrid Sessions
  • Pre-requisites: None. Starts from absolute foundations of branding and search engines.
Shah Digital Marketing Academy classroom workspace

Course Modules & Integrated Toolstacks

Click through the training phases below to explore the detailed topics and tools mastered in each segment.

Phase 1: Generative AI & Content
Phase 2: Traffic Engines (Paid Ads)
Phase 3: Search Optimization & Dev
Phase 4: E-commerce Systems
Phase 5: Agency Execution & Scale

Phase 1: Generative AI & Content Automation

Master the tools that allow digital marketers to work 3x faster. Learn copy strategy, prompt engineering, and visual design layouts.

1
Generative AI and Prompt Engineering

Learn core generative frameworks. How to prompt ChatGPT and Claude to write viral copy, product listings, and ad copy scripts.

2
Visual Asset Automation

Deploy Midjourney and Canva AI workflows to generate premium graphics, banner mockups, and high-impact social media assets.

ChatGPT Claude AI Midjourney Canva AI

Phase 2: Traffic Engines (Paid Ads Campaigns)

Configure and scale advertising campaigns that drive immediate sales, leads, and brand impressions.

3
Meta Ads Suite (Facebook & Instagram)

Pixels, Custom Audiences, Event Setup Tool, ABO/CBO campaigns, Retargeting pipelines, and lead funnel generation.

4
Google Ads Engine

Search, Display, Performance Max, and YouTube Ads. Keyword match parameters, negative keyword filters, and conversion setups.

Meta Business Suite Meta Pixel setup Google Ads Manager YouTube Ads

Phase 3: Search Engine Optimization & Dev

Rank web properties on Google search organically and build custom pages without coding.

5
SEO (On-Page, Off-Page, Technical)

Keyword research (Semrush/Ahrefs), title & meta descriptions, schema markup, robot.txt configs, and technical crawling audits.

6
WordPress Website Development

Domain configuration, cPanel hosting, secure SSL integration, and building high-converting landing pages using Elementor Pro.

WordPress Elementor Pro Google Search Console Google Analytics 4

Phase 4: E-commerce Store Architecture

Launch dropshipping brands and manage payment configurations, shipping parameters, and listings.

7
Shopify store Setup

Customizing Shopify themes, product listing architectures, app integrations, and dropshipping business configurations.

8
Payment & Logistics Integrations

Linking Razorpay/Stripe, setting shipping rules, auto-fulfillment apps, and email abandonment alerts.

Shopify Razorpay Klaviyo Mail

Phase 5: Agency Execution & Client Scale

Learn active client reporting, budget allocation, automation triggers, and how to pitch freelance services.

9
Marketing Automation & Workflows

Connecting forms to sheets and CRMs using Zapier/Make. Setting multi-stage automation sequences.

10
Freelancing & Client Closures

Upwork and Fiverr profile configuration, cold outreach pitch proposals, retainer pricing, and invoice management.

Zapier Automations Make.com Upwork & Fiverr

Weekly Course Roadmap

A chronological view of how your digital competence is structured across the 16-week cycle.

Weeks 1 - 4

Foundations, Copywriting & AI Workflows

Focus on writing hooks, prompt structures, and graphic generation using ChatGPT, Claude, and Canva AI. Build baseline branding theories.

Weeks 5 - 8

Traffic ad Campaigns & tracking pixels

Deep dive into setting up Meta Business Suite and Google Ads Engine. Learn budget optimization parameters (ABO/CBO), keywords match strategies, and conversion tracking.

Weeks 9 - 12

Web Dev, SEO & Automations

Purchase domain/hosting and build landing pages using Elementor. Implement Search Engine Optimization audits, Claim Google Business listings, and integrate Zapier automations.

Weeks 13 - 16

Physical Agency Internship & Portfolios

Sit inside the agency workspace. Manage active advertising budgets for real corporate brands. Package case studies, configure Upwork portfolios, and close retainers.

Credentials That Build Authority

Graduate with academic validation and real experience certificates from active marketing agencies.

Full Stack Course Diploma

Formal academic diploma validating your tool stack mastery across all Meta, Google Ads, SEO, and AI automation modules.

2-Month Internship Certificate

Verified Experience Certificate issued by Shah Digital Marketing Agency, proving you managed active brand campaigns.

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